{"id":17727,"date":"2022-07-07T02:39:39","date_gmt":"2022-07-07T02:39:39","guid":{"rendered":"https:\/\/digify.com\/?p=17727"},"modified":"2026-02-26T13:58:52","modified_gmt":"2026-02-26T13:58:52","slug":"3-reasons-why-you-should-track-investor-pitch-decks-for-startup-fundraising","status":"publish","type":"post","link":"https:\/\/staging-x.digifyteam.com\/tr\/blog\/3-reasons-why-you-should-track-investor-pitch-decks-for-startup-fundraising\/","title":{"rendered":"3 reasons why you should track investor pitch decks for startup fundraising"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"17727\" class=\"elementor elementor-17727\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3e88e216 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3e88e216\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4bf3935b\" data-id=\"4bf3935b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-497452ff elementor-widget elementor-widget-text-editor\" data-id=\"497452ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We all know how important first impressions are. Even before the actual investment, a well thought-out pitch deck can help you get a coveted meeting with the right investors.<\/p>\n<p>A typical VC is probably used to seeing hundreds of decks every year, and may only take 2 to 5 minutes to read before deciding whether to move forward with a founder. Thus, it&#8217;s important to keep your deck short and sweet. This means keeping the presentation PDF simple and avoiding cluttered slides with long text.<\/p>\n<p>One thing is certain: the most successful pitch decks have a cohesive and compelling story. You need to structure the narrative well, with each slide advancing the story about the opportunity you are offering.<\/p>\n<p>That said, here are a few problems you might face when sharing startup pitch decks with investors.<\/p>\n<p><br \/><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">\u00a0<\/span><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:spacer {\"height\":20} --><\/p>\n<p><!-- \/wp:spacer --><!-- wp:heading --><\/p>\n<h2>Problem 1: You can&#8217;t tell if your investor pitch deck has been seen<\/h2>\n<p>If you send a pitch deck via an email attachment, it\u2019s impossible to tell if an investor has opened and engaged with your document. Thus, it\u2019s important to use PDF &amp; document tracking tools to\u00a0 understand how your deck is performing and if you are on the right track to close a deal.<\/p>\n<p>With PDF &amp; document tracking, you can immediately track and see how recipients interact with your pitch deck and who spent the most time with it. There are several ways to leverage these insights in real time.\u00a0<\/p>\n<p>For example, Dutch startup Autofill Technology was able to use document tracking analytics to\u00a0<a href=\"https:\/\/digify.com\/case-studies\/autofill-technologies-customer-story\/\" target=\"_blank\" rel=\"noopener\">determine which documents investors are spending the most time with<\/a>. This gives them a good idea of what part they need to elaborate and focus on in their pitches.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78f5d8d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78f5d8d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a19440\" data-id=\"3a19440\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b74f1f elementor-widget elementor-widget-image\" data-id=\"5b74f1f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/digify.com\/wp-content\/uploads\/2022\/07\/Internal-Blog-Graphic_Audit-trail.png\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-56f0060 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"56f0060\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-a2b802e\" data-id=\"a2b802e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3576858 elementor-blockquote--skin-boxed elementor-widget elementor-widget-blockquote\" data-id=\"3576858\" data-element_type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\u201cJust the fact that people are accessing our documents means they are interested. That gives us a good indication of where we are and what\u2019s going to happen.\u201d<br><br>\u2013  Stefan Verhoeven CFO and Co-founder, AutoFill Technologies\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ede96f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ede96f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9cb6b8d\" data-id=\"9cb6b8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f535766 elementor-widget elementor-widget-text-editor\" data-id=\"f535766\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>If an investor opens your pitch deck repeatedly, they will almost certainly be more interested than an investor who has never opened it. Use such valuable insights from PDF &amp; document tracking to strategically plan and tailor your follow-ups to the right people, at the right time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3beb9a8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3beb9a8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d345347\" data-id=\"d345347\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b94c84a elementor-widget elementor-widget-heading\" data-id=\"b94c84a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Problem 2: Sending an investor pitch deck, then resending a revised version<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5edfa76 elementor-widget elementor-widget-text-editor\" data-id=\"5edfa76\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit;\">We\u2019ve all been there. If you spot a typo, or need to make changes to your pitch deck, you can actually avoid the hassle and embarrassment of apologizing to investors. Simply use a platform with file versioning features to replace your pitch deck.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-072cc91 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"072cc91\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0fd5abe\" data-id=\"0fd5abe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07dfac6 elementor-widget elementor-widget-image\" data-id=\"07dfac6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/digify.com\/wp-content\/uploads\/2022\/07\/Internal-Blog-Graphic_Versioning.png\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aadbd79 elementor-widget elementor-widget-spacer\" data-id=\"aadbd79\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cb18c88 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cb18c88\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-524b548\" data-id=\"524b548\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05c4216 elementor-widget elementor-widget-heading\" data-id=\"05c4216\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Problem 3: Retracting investors access to your confidential pitch deck<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28d2bf6 elementor-widget elementor-widget-text-editor\" data-id=\"28d2bf6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Of course, with every successful fundraising round comes a number of rejections by investors. You should always keep your expectations in mind, because it is more common to hear a &#8220;no&#8221; than to receive a &#8220;yes.&#8221;<\/p>\n<p>If an VC or investor is clearly not interested in further contact, make sure you have the ability to disable access to your PDF pitch deck with a simple click. You do not want people who no longer need it to continue to have access to your intellectual property, so it does not fall into the wrong hands.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0adb353 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0adb353\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ab9278\" data-id=\"6ab9278\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c568394 elementor-widget elementor-widget-image\" data-id=\"c568394\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"239\" src=\"https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/Internal-Blog-Graphic_Toggle.png\" class=\"attachment-large size-large wp-image-17732\" alt=\"\" srcset=\"https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/Internal-Blog-Graphic_Toggle.png 990w, https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/Internal-Blog-Graphic_Toggle-300x112.png 300w, https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/Internal-Blog-Graphic_Toggle-768x287.png 768w, https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/Internal-Blog-Graphic_Toggle-18x7.png 18w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7005e1 elementor-widget elementor-widget-spacer\" data-id=\"c7005e1\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6b0a812 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6b0a812\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fcc9c01\" data-id=\"fcc9c01\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb685a5 elementor-widget elementor-widget-text-editor\" data-id=\"bb685a5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2>Track your investor pitch decks for successful fundraising<\/h2>\n<p>Now that you are aware of the common pitfalls faced by founders who send pitch decks to multiple investors, use the solutions above to work smarter and track your pitch deck and PDF documents for successful fundraising. It&#8217;s as simple as it sounds.<\/p>\n<p>With\u00a0<a href=\"http:\/\/digify.com\" target=\"_blank\" rel=\"noopener\">Digify<\/a>, your investors do not even have to verify themselves, they can view your deck instantly upon invite. If an investor is interested in learning more details during the due diligence phase, you can also follow up with Digify&#8217;s\u00a0<a href=\"https:\/\/digify.com\/virtual-data-room.html\" target=\"_blank\" rel=\"noopener\">virtual data rooms<\/a>. Don&#8217;t have a Digify account yet? Sign up today for a\u00a0<a href=\"https:\/\/digify.com\/trial.html\" target=\"_blank\" rel=\"noopener\"><b>free 7-day trial<\/b><\/a>, no credit card required.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0eae958 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0eae958\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c87e250\" data-id=\"c87e250\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c4d86b blog-footer-banner elementor-widget elementor-widget-image\" data-id=\"4c4d86b\" data-element_type=\"widget\" id=\"blog-footer-banner\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/tr\/m\/trial\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"160\" src=\"https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/20-1024x256.png\" class=\"attachment-large size-large wp-image-24577\" alt=\"track pitch decks\" srcset=\"https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/20-1024x256.png 1024w, https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/20-300x75.png 300w, https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/20-768x192.png 768w, https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/20-18x5.png 18w, https:\/\/staging-x.digifyteam.com\/wp-content\/uploads\/2022\/07\/20.png 1200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Learn how to tackle common pitch deck problems and actively track your startup pitch deck engagement for fundraising success.<\/p>","protected":false},"author":5,"featured_media":17728,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[30],"class_list":["post-17727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-fundraising"],"_links":{"self":[{"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/posts\/17727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/comments?post=17727"}],"version-history":[{"count":4,"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/posts\/17727\/revisions"}],"predecessor-version":[{"id":38789,"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/posts\/17727\/revisions\/38789"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/media\/17728"}],"wp:attachment":[{"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/media?parent=17727"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/categories?post=17727"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging-x.digifyteam.com\/tr\/wp-json\/wp\/v2\/tags?post=17727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}